What we do
While we consider ourselves specialists in web
copywriting, we're not all about web. With backgrounds in
PR and journalism,
we've cut our teeth on both sides of the 4pm deadline and have a pretty good
sense of what makes it to publication ... and what gets left behind on the
newsroom floor.
At Steel4 Web Copywriters we're committed to copywriting across the entire
marketing spectrum and focused above all on generating quality content that's
right for your audience.
Why we set up
In short, we felt far too many business were
obsessing about design, when it was actually the copy that was letting their websites
down. People talk of wanting a site that 'looks
professional' and will happily spend money to get the right effect. It's much
rarer to hear someone say they want the right messaging.
Of course design is important. But at the end of the
day, a beautiful-looking site with naff copy won't increase your sales. An old design with properly targeted messaging
just might.
Why we're different
We've written copy for clients across many sectors and we
like to think we're pretty business-savvy. There are always going to be areas
we're new to, but our strength lies in being able to get under the skin of your
company and your products quickly to understand exactly where you're going
within the wider context of your industry and competitors.
Find out more >>>
Web copywriting
PR copywriting
Client list